Program Highlights
The mission of the Bachelor of Business Administration in General Business program is to provide a general business-based curriculum of study designed to educate students in the fundamental business concepts of accounting, economics, finance, management, marketing, business law, statistical analysis, critical thinking, and problem solving.
The BBA in General Business has a global business accreditation with ACBSP.
The degree program is offered through a combination of on-campus and online courses or 100% online.
Career Impact
Students who graduate with this degree are prepared for careers where broad business knowledge and understanding are combined with effective problem-solving skills.
The General Business degree is widely recognized by corporations as the most versatile of the various degree plans.
Earning Your Degree
Degree Plan Requirements
45hrs
General Education
21hrs
General Electives
54hrs
Major Requirements
The Bachelor of Business Administration in General Business provides a solid core of general business courses while allowing maximum flexibility in program design to meet career goals. The General Business degree is widely recognized by corporations as the most versatile of the various degree plans. Students who graduate with this degree are prepared for careers where broad business knowledge and understanding are combined with effective problem-solving skills. The degree program is offered through a combination of on-campus and online courses or 100% online. The mission of the Bachelor of Business Administration in General Business program is to provide a general business-based curriculum of study designed to educate students in the fundamental business concepts of accounting, economics, finance, management, marketing, business law, statistical analysis, critical thinking, and problem solving.
A graduate with a Bachelor of Business Administration in General Business will be able to:
- Implement relevant business concepts to construct business solutions.
- Formulate appropriate corporate social responsibility action(s) within an organization.
- Apply critical thinking skills to analyze business case studies to inform evidence-based decisions.
- Apply universal ethical principles to navigate complex issues with integrity.
- Generalize research to generate insights and inform professional practice.
Degree Plan Requirements
45hrs
General Education
21hrs
General Electives
54hrs
Major Requirements
Certificates can be earned in conjunction with degree programs or as stand-alone certificates of study. Students may earn one or more certificates offered by Amberton while pursuing this degree.
View Sample Courses
Sample Courses
General Education Requirements ACC2111 – Principles of Financial Accounting ACC2112 – Principles Of Managerial Accounting ECO2131 – Principles of Macroeconomics ECO2132 – Principles of Microeconomics FIN3137 – Business Finance FIN4250 – Corporate Finance MKT3151 – Marketing Fundamentals BUS3101 – Business Law BUS3104 – Statistical Analysis I BUS3305 – Management Fundamentals BUS4425 – Entrepreneurship BUS4605 – Business Acumen MGT4174 – Human Capital Management MGT4192 – Business Ethics MGT4755 – Entrepreneurship Implementation
Bachelor of Business Administration - General Business
Estimate Your Tuition & Fees
