Business
"In my career, I am passionate about building effective business strategies in digital marketing that drive customer engagement & building brand equity. I enjoy analytics where we can take data and build a story into what has occurred with customers, and then how to make actionable plans to build unique customer experiences to drive our business. I enjoy doing this both in my career as an executive in the industry, but also teaching it as a professor to terrific university students.
In my personal life, I am a devoted husband and father, whom enjoys spending time with my family doing a variety of activities.
I am also passionate about my faith in God in all that I do."
My Unique Approach to Education
“I look at education and teaching as a guide and mentor. I believe that education is all about fostering that atmosphere of collaboration and perspective sharing. My goal as a professor is not for students to just learn concepts and material but also see how it connects with them in their careers and interests.”
– Dr. Kyle Allison
Dr. Kyle Allison has over 15 years of professional digital marketing, e-commerce, retail and media experience. He has had the pleasure of working for some of the top e-commerce retailers in the country to include Best Buy, Dick’s Sporting Good’s, The Exchange and others. In addition, for over several now has taught online and in person as an adjunct professor in various subjects in marketing and business. He enjoys both teaching in the field and being an executive practitioner.
– California Intercontinental University
– Amberton University
– University of North Texas
My Unique Approach to Education
“I look at education and teaching as a guide and mentor. I believe that education is all about fostering that atmosphere of collaboration and perspective sharing. My goal as a professor is not for students to just learn concepts and material but also see how it connects with them in their careers and interests.”
– Dr. Kyle Allison
Dr. Kyle Allison has over 15 years of professional digital marketing, e-commerce, retail and media experience. He has had the pleasure of working for some of the top e-commerce retailers in the country to include Best Buy, Dick’s Sporting Good’s, The Exchange and others. In addition, for over several now has taught online and in person as an adjunct professor in various subjects in marketing and business. He enjoys both teaching in the field and being an executive practitioner.
– California Intercontinental University
– Amberton University
– University of North Texas